Trademark Class 27: Floor coverings

Carpets, rugs, mats, linoleum and wall hangings not of textile.

What class 27 covers

Class 27 is one of the 45 international classes used by the USPTO and most trademark offices worldwide, under the Nice Classification. Classes 1 to 34 cover goods — physical products — and classes 35 to 45 cover services. Class 27 is a goods class.

You register a mark for particular goods or services, not in the abstract. That is why the same word can be owned by unrelated businesses in different classes, and why picking the right class matters as much as picking the right name.

Typically included in class 27

Carpets and rugs
Floor mats and runners
Vinyl and laminate flooring
Linoleum
Non-textile wall coverings
Artificial turf

Business types that usually file here

Flooring manufacturers
Rug retailers
Carpet installers
Wallpaper companies
Artificial turf suppliers

Notable brands operating in class 27

Companies whose goods or services fall wholly or partly within this class. This is a list of well-known names in the space, not a ranking — there is no authoritative public measure of trademark "size", and most of these businesses hold registrations across several classes rather than this one alone.

Mohawk Industries
Shaw Industries
Interface
Tarkett
Armstrong Flooring
Congoleum
Dixie Group
Ruggable
Safavieh
Nourison
Oriental Weavers
Karastan
Stanton
Masland
Milliken Floor Covering
Floor & Decor
LL Flooring
Pergo
Mannington
COREtec
SmartStrand
FieldTurf
SYNLawn
York Wallcoverings
Graham & Brown

Choosing the right class

Three mistakes cost applicants the most in this area:

Filing in too few classes. If you sell a product and also provide a service around it, that is often two classes. Registering only one leaves the other unprotected.
Filing in too many. Each class costs a separate fee, and the USPTO expects you to be using the mark, or to have a genuine intent to use it, for everything you list.
Ignoring related classes. Examiners routinely treat certain classes as related — clothing and clothing retail, for instance, or food products and restaurant services. A conflict in a related class can block you just as effectively as one in your own.

Our search checks related classes automatically, so a conflict in an adjacent class shows up rather than being silently ignored.